EU media policies in the context of media pluralism and turkey's consistency

Media pluralism is one of the basic principles of EU media policies, which enables the protection of cultural diversity and the representation of different voices in the media. One aim of media pluralism is to provide a cultural flow between all member and candidate countries that make up the Union, giving right of representation to each component, while the other is to ensure that the different voices in the countries are heard. However, this economy-centered audio-visual policy, which is based on the free circulation of television broadcasts within the Union, has been criticized for increasing the commercialization, not supporting public service broadcasting enough, and for being inadequate against the concentration in the sector. This chapter examines steps taken when reviewing the legislation on media pluralism in the EU and the reflection of Turkey's media policies and media pluralism in the application of these policies.