Q2
★ Oto
EBSCOhost Products; Emerald Managemen… Hakemli
Analysis of the Effect of Expectation Theory on Consumer Behavior with the Mental Accounting Dimension
Journal Of Euromarketing · 2020 · Cilt 29
Consumer behavior
expectation theory
mental accounting
Turkey
DOKTOR ÖĞRETİM ÜYESİ ÜMMÜ SALİHA EKEN İNAN
Detay